The Software Needed To Run A Social Marketing Wifi Campaign

By Victor James


If you have already decided on the type of hardware your going to purchase and know that its already compatible with the software your next step is to pick the best software to restrict content filtering, restrict bandwidth and easily manage your splash pages.

There are hardware providers such as Ruckus and Meraki that offers you built in software in their cloud based access point and controllers but they don't offer you the option to fully deploy the social WiFi media aspect. Ruckus and Cisco Meraki are great products but they work even better when you deploy a solution such as Aislelabs or purplewifi. Aislelabs a well known company in the Greater Toronto area works with a well known vendor www.connectsim.ca.

When working with other hardware vendors or deploying a non Meraki solution you will need to manage your content filtering, bandwidth restrictions and more by either a software application or a hardware controller application. The cost of a software application could be as high as $2500 plus 1 license to manage 1 access point. As an alternative you could use expensive software to manage your content and bandwidth.

Connectsim's software solution enables a restaurant or retail company to utilize their social WiFi software that works with their compatible wireless hardware. Their solution offers the retail or restaurant owner to have a fully managed campaign that takes care of content filtering, bandwidth restrictions so users don't burn through your internet rates.

We approached Connectsim at a local restaurant trade show to ask them the typical costs to start a campaign with them and how long a typical contract runs. From our quick 10 minute conversation with Connectsim their mid Social WiFi package starts at around $500/month with a 1 year commitment. For what they offer in this package is a steal (signage, branding, coasters, large signs, facebook management and twitter design pages and more)

Their next package also includes a search engine optimization 3 keyword package for just a little more than the mid package.




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